B2B sales training for start-ups

EIT ICT Labs Helsinki and Mercuri International, one of the world's top sales training companies, presents:

2-days training on: "How to make your B2B sales goals reality"

The training is fully booked.


26th-27th November


EIT ICT Labs Helsinki, Finland

Target Group of the training:

  • This training is only for start-ups that belong to the EIT ICT Labs business development accelerator. By invitation only.
  • Leaders and employees of ICT start-up companies who are looking at improving the way their products, services or solutions are offered and sold to their existing and/or potential customers.


Objectives of the training workshop is to help participants create organic growth for their companies through increased professionalism in the field of sales.

Main learning points include:

  • What are the main steps of a successful B2B sales process and how to succeed in each step.
  • How to plan company’s sales activities in a way that maximizes productivity in sales.
  • How to better understand customers’ needs, wants and expectations.
  • How to make and present unique value propositions.
  • How to close more business deals.
  • How to systematically build and strengthen company’s customer portfolio
  • How to manage one’s own working time in order to generate enough sales activities.
  • How to plan company’s sales activities in a way that maximizes productivity in sales.
  • How to make sales appointments.

The final content of the training will be tailored based on a questionnaire that Mercuri will send to all nominated participants.

Mercuri International has for the third consecutive year been selected one of the Top 20 Sales Training Companies globally by

See more at:

For more information, please, contact Outi Toijala, Business Developer at EIT ICT Labs

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