The smartphone has become THE way to connect to the web (this week is probably seeing the sale of the iPhone number 1 billion!). It is actually no news, we felt that was the outcome of the easiness in connection brought by the iPhone and its later siblings. Ericsson has been saying that for a while so, seeing the hard numbers shouldn’t be a surprise to no-one. Yet, I am surprised when I see the degree to which we are using the smartphone as highlighted by the most recent mobile statistics.
In just one minute, through smartphone access, there have been:
- over one million Google searches bringing Google 50,000$ in Ads,
- 16 million Whatsapp messages are exchanged containing 500,000 photos
- 33.3 million emails are read on a mobile device, 13 million SMS are sent
- 33 million people use Facebook Messenger, over 2 million videos are watched on Facebook
- 500,000 photos are shared on Snapchat and 50,000 pictures are uploaded on Instagram
- 1 million Tinder swipes with over 16,000 Tinder matches
- 2 million webpages are shared on WeChat moments
- 2,700 new smartphones are sold (600 of them are Samsung, 429 are Apple)
- 2,663 products are bought on Amazon (using a phone)
- 1,388 rides are booked on Uber and 420 on Grab
- 1,000 jobs are viewed on Linkedin, generating 30 applications
- 50,000$ generated by mobile gaming
- 133.3 thousand mobile payment using Paypal in US $
All of the above creates a transmission flow over the internet that exceeds 143,500 GB of traffic involving mobile networks (that is 6.2 Exabytes per month in 2016).
A lot, isn’t it? And yet, we have just begun!